Retaaza Rx

2,546+
Neighbors Served
13+
Unique Market Sites
30,248+
Lbs of Local Food Purchased
Direct to Community

The Rx Purpose

Retaaza Rx is our D2C - Direct to Community - program. Retaaza Rx forges connections between farmers and community members. Our solutions assist hungry neighbors by creating a pipeline of fresh, healthy foods straight from the farm and into the hands of food-insecure individuals and families.

At the same time it strengthens the economic stability of local farmers and rural communities while preventing food waste on the farms, leading to a more sustainable solution and a healthier planet.  We believe impact can be made across multiple stakeholder groups and goals with smart solutions.

Neighborhood Farm Fresh Markets

Market Service Delivery Methods

Mobile Markets

We have created a farm stand on wheels that services communities and events around Georgia. This tool creates new buying opportunities for neighbors with food access, mobility, and transportation limitations.

Pop-Up Markets

These are stand alone markets with multiple options for Retaaza support from total operational management to assistance with local procurement. We can set up at a location of your choosing and operate with flexible merchandising solutions.

We offer financial tools at all of our markets including the acceptance
of SNAP/EBT, Wholesome Wave Georgia's Fresh For Less Program, and other discounts.  

Coalition for good

MACHN

The purpose of the MACHN (Metro Atlanta Coalition for Healthy Neighborhoods) is to collectively combine resources and health and wellness change agents across metro Atlanta to impact the whole person. This approach focuses on restoring health, promoting resilience, and preventing diseases across a lifespan.

In metro Atlanta, life expectancy varies considerably by neighborhood. In 2020, the average life expectancy in Georgia was 75.6 years1. The life expectancy of a person living in the zip code 30315 in Lakewood Heights can be 11 years less than someone living just 12 miles away in the zip code 30309 in Midtown Atlanta. This data reflects the direct correlation of how social support, financial resources, education, employment, and stable housing – all classified as health disparities - directly impact Atlantans’ ability to access adequate health care, engage in healthy behaviors, and live in a healthy environment. These disparities are not addressed in traditional clinical and preventive health care, but they have a large influence on health.

More About MACHN

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Retaaza & You

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